This long established telecom company came to CMS to determine the right go to market strategy for a new line of business.
CMS facilitated a series of strategy meetings and implemented our ROI modeling service. After running the numbers, we advised this client to not take the product to market.
The client did not follow CMS's recommendations. They are still struggling to meet their goals in a dying market. We are sleeping well at night knowing we ran the numbers and told the truth knowing it would end the relationship.