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  • Measuring what is easy instead of what matters? - July 9, 2021

    Hoo Boy! We raise the tough question about measuring the success of sales and/or marketing programs.

    Are you measuring the wrong things?

  • You are using LinkedIn Wrong! - June 28, 2021

    In this new episode of my podcast Monfre and Myers Tell the Truth we crack LinkedIn wide open and make the case that, if you are a B2B company using LinkedIn to prospect, you are probably doing it wrong.

  • This video got 641K+ views in 9 days by changing two words in the title. - June 12, 2021

    Since I’m constantly tinkering with social media to make it perform better, on a lark I decided to change the title by adding two words on June 5, 2021. As I write this post, the video below has 195, 473 views – 181K of those views in seven days. It is averaging about 27K views a day. 

  • Your Business is a System - June 12, 2021

    In this week’s Moment of Clarity I share my thoughts on how seeing your business as a system can help you improve and grow your business.

    About fifteen years ago I completely disassembled an old Corvette I bought in a fit of bad judgment at a swap meet. Every bolt. Every washer. Every piece of wire.

  • The Magic Marketing Bullet – revealed - June 9, 2021

    For years now I’ve kept this highly guarded secret to myself because I didn’t want to let clients in on something that would surely render me useless to them. It’s not like I haven’t been asked a thousand times to reveal this secret – it comes up all the time in various forms but the essence of the question sounds like “What is The Magic Bullet marketing thing I can do to instantly make sales?”

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