MEET THE FOUNDERS

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Illustrations by Heidi Acott                                    

FROM THE LIVE MUSIC CAPITAL OF THE WORLD

Pete Monfre and Heidi Acott are the founders of Clarity Marketing Support. Founded in 1990 and based in Austin, Texas, our cross discipline team helps clients develop, refine and implement sales and marketing strategies. 

 

SIZE DOESN’T MATTER

 

We’ve worked with small, closely held companies and global giants. What matters to us is the level of your commitment to growth and the amount of your passion you have to achieve your objectives. 

 

WE CARE MORE ABOUT LONG TERM RELATIONSHIPS THAN SHORT TERM GAIN.  

 

Our clients are already successful and seek to achieve the next chapter of their success. They face significant transitions and opportunity. Most of all need someone they can trust who will tell them the unvarnished truth. 

 

REDUCE RISK WHILE BRINGING ACCOUNTABILITY AND PREDICTABILITY TO GROWTH

 

Marketing done right reduces risk. Our proprietary business modeling will show you when and how much return on investment you can expect. 

 

GREAT MARKETING ISN’T ALL WE DO

 

Founders Pete and Heidi have organized and delivered medical aid to people around the world and are active in supporting STEM education and in local performing arts.

 

Monfre hosts the nationally syndicated podcast The B2B Marketing Mindset broadcasting to 30K subscribers each week. 

 

The couple has received Presidential honors from two sitting Presidents for their work in disaster aid and education.

 

They  enjoy raising and training German Shepherd Dogs, restoring classic Corvettes and mentoring up-and-coming leaders.

 

Let’s do something great together.

Our Values
Be Nice.
Treat those around us like we would like to be treated.
Our Values
Relationships.
Value long term relationships over short term gain.
Our Values
Have integrity in all things all the time.
When the work is done, what will our clients, employees and partners think of us?
Our Values
Live in the Client's Shoes.
Strive for true understanding when making recommendations.
Our Values
Put the right people in the right seats.
Surround yourself with people smarter than you and let them do their thing.
Our Values
Listen.
Marketing is most of all, listening.
Our Values
Never Stop Learning
Everything changes all of the time.

Leadership

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Pete Monfre

FOUNDER, CHIEF STRATEGY OFFICER

Pete Monfre co-founded the company in 1990 and provides strategy sales and marketing  advisory for clients. He is responsible for revenue growth for the firm. Monfre is also the host and creator of the nationally syndicated podcast The B2B Marketing Mindset and has been featured in Scientific American, Forbes, Inc Magazine and many business news outlets. 

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Heidi Acott

FOUNDER, cREATIVE DIRECTOR

Heidi Acott co-founded the company in 1990 and is the creative and organizational force behind the the firm. She supervises all aspects of creative product and production produced by the firm and works directly with clients. She has also worked in media production producing a STEM education curriculum that is used in over 45K classrooms around the world. 

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William Lowell

Director of Research - Founder, Business development Directives

Bill Lowell Is is president of Business Development Directives, a 32 year retired professor of marketing at the University of Wisconsin and heads up Clarity’s market, customer and competitive research capabilities. 

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Christian Russell

DIRECTOR oF DIGITAL MARKETING

Christian is our “go-to” man for managing all of our clients’ digital marketing requirements from analytics to SEO, paid ads and social and beyond. 

 

He lives in Indiana, digs rehabbing homes and writing. 

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Enzo Monfre

PODCAST PRODUCER

Enzo produces The B2B Marketing Mindset podcast handling video and audio editing, syndication, web development and social media promotion for the podcast. He is known for his on-camera work in television and film and volunteer work with central Texas’ caving community.