Who we are – Austin B2B Marketing Firm | Founded 1990 | Austin, TX | Marketing Plans

MEET THE FOUNDERS

Illustrations by Heidi Acott

FROM THE LIVE MUSIC CAPITAL OF THE WORLD

Pete Monfre and Heidi Acott are the founders of Clarity Marketing Support. Founded in 1990 and based in Austin, Texas, our cross discipline team helps clients develop, refine and implement sales and marketing strategies.

SIZE DOESN’T MATTER

We’ve worked with small, closely held companies and global giants. What matters to us is the level of your commitment to growth and the amount of your passion you have to achieve your objectives.

WE CARE MORE ABOUT LONG TERM RELATIONSHIPS THAN SHORT TERM GAIN.

Our clients are already successful and seek to achieve the next chapter of their success. They face significant transitions and opportunity. Most of all need someone they can trust who will tell them the unvarnished truth.

REDUCE RISK WHILE BRINGING ACCOUNTABILITY AND PREDICTABILITY TO GROWTH

Marketing done right reduces risk. Our proprietary business modeling will show you when and how much return on investment you can expect.

GREAT MARKETING ISN’T ALL WE DO

Founders Pete and Heidi have organized and delivered medical aid to people around the world and are active in supporting STEM education and in local performing arts.

Monfre hosts the nationally syndicated podcast The B2B Marketing Mindset broadcasting to 30K subscribers each week.

The couple has received Presidential honors from two sitting Presidents for their work in disaster aid and education.

They enjoy raising and training German Shepherd Dogs, restoring classic Corvettes and mentoring up-and-coming leaders.

Let’s do something great together.

Our Values

Be Nice.
Treat those around us like we would like to be treated.

Our Values

Relationships.
Value long term relationships over short term gain.

Our Values

Have integrity in all things all the time.
When the work is done, what will our clients, employees and partners think of us?

Our Values

Live in the Client's Shoes.
Strive for true understanding when making recommendations.

Our Values

Put the right people in the right seats.
Surround yourself with people smarter than you and let them do their thing.

Our Values

Listen.
Marketing is most of all, listening.

Our Values

Never Stop Learning
Everything changes all of the time.

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Leadership

Pete Monfre

FOUNDER, CHIEF STRATEGY OFFICER

Pete Monfre co-founded the company in 1990 and provides strategy sales and marketing advisory for clients. He is responsible for revenue growth for the firm. Monfre is also the host and creator of the nationally syndicated podcast The B2B Marketing Mindset and has been featured in Scientific American, Forbes, Inc Magazine and many business news outlets.

Heidi Acott

FOUNDER, cREATIVE DIRECTOR

Heidi Acott co-founded the company in 1990 and is the creative and organizational force behind the the firm. She supervises all aspects of creative product and production produced by the firm and works directly with clients. She has also worked in media production producing a STEM education curriculum that is used in over 45K classrooms around the world.

William Lowell

Director of Research - Founder, Business development Directives

Bill Lowell Is is president of Business Development Directives, a 32 year retired professor of marketing at the University of Wisconsin and heads up Clarity’s market, customer and competitive research capabilities.

Christian Russell

DIRECTOR oF DIGITAL MARKETING

Christian is our “go-to” man for managing all of our clients’ digital marketing and web development needs. His team of US-based developers specialize in WordPress, Hubspot, Google Analytics and more.

Enzo Monfre

PODCAST PRODUCER

Enzo produces The B2B Marketing Mindset podcast handling video and audio editing, syndication, web development and social media promotion for the podcast. He is known for his on-camera work in television and film and volunteer work with central Texas’ caving community.

"Pete was hired as a marketing consultant when a management turnover occurred within the company. Pete took great initiative in learning our market and products and came up to speed very quickly. He worked well with the team and met all deadlines presented to him including a trade show campaign with an extremely tight timeline."

“Clarity Marketing Support was hired to lead marketing when a management turnover occurred within the company. Clarity's team took great initiative in learning about our specific circumstances and came up to speed very quickly. They worked really well with the team and met all deadlines presented to them including a trade show campaign with an extremely tight timeline.”

“Every now and then you meet someone who just "gets it". Pete is one of those people. He certainly understands marketing strategy, as he's been doing it for years. More importantly, he understands businesses, business relationships and business networks. He is a master of bringing together talented people on a project. He and his team have been a wonderful resource for me. I highly recommend that you get to know Clarity and let them help you too.”

“Pete is stellar; he has the unique capability to blend strategy and tactics into a message understood by your target audience. Clarity Marketing Support's services are efficient and cost effective. Moreover, their network of support expands every time I meet with them. From idea to digital visuals then to paper – Pete’s team can deliver! ”

"Pete is stellar; he has the unique capability to blend strategy and tactics into a message understood by your target audience. His services are efficient and cost effective. Moreover, his network of support expands every time I meet with him. From idea to digital visuals then to paper - Pete's team can deliver! Thanks for your support Pete!!"

"It is easy to recommend Pete Monfre. From time to time, I have sought his input on marketing strategies that I was developing for various clients and have always appreciated his feedback. In addition, Pete has committed a tremendous amount of time energy and resources to better the educational opportunities for millions of students across America through his work in STEM education. Pete is a consummate professional in all aspects of his work and it is a pleasure to recommend him."

"The first time I ever met Pete, he was the catalyst I needed to get myself going, and now, with his help, I have made significant progress toward developing a successful business for myself. Pete and I "clicked" as he caught the vision I had. He and his advice on marketing has been invaluable. If you need a marketing expert that gets results, I highly recommend Pete for the job."