MEET THE FOUNDERS

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Illustrations by Heidi Acott                                    

FROM THE LIVE MUSIC CAPITAL OF THE WORLD

Pete Monfre and Heidi Acott are the founders of Clarity Marketing Support. Founded in 1990 and based in Austin, Texas, our cross discipline team helps clients develop, refine and implement sales and marketing strategies. 

 

SIZE DOESN’T MATTER

 

We’ve worked with small, closely held companies and global giants. What matters to us is the level of your commitment to growth and the amount of your passion you have to achieve your objectives. 

 

WE CARE MORE ABOUT LONG TERM RELATIONSHIPS THAN SHORT TERM GAIN.  

 

Our clients are already successful and seek to achieve the next chapter of their success. They face significant transitions and opportunity. Most of all need someone they can trust who will tell them the unvarnished truth. 

 

REDUCE RISK WHILE BRINGING ACCOUNTABILITY AND PREDICTABILITY TO GROWTH

 

Marketing done right reduces risk. Our proprietary business modeling will show you when and how much return on investment you can expect. 

 

GREAT MARKETING ISN’T ALL WE DO

 

Founders Pete and Heidi have organized and delivered medical aid to people around the world and are active in supporting STEM education and in local performing arts.

 

Monfre hosts the nationally syndicated podcast The B2B Marketing Mindset broadcasting to 30K subscribers each week. 

 

The couple has received Presidential honors from two sitting Presidents for their work in disaster aid and education.

 

They enjoy raising and training German Shepherd Dogs, restoring classic Corvettes and mentoring up-and-coming leaders.

 

Let’s do something great together.

Leadership

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Pete Monfre

FOUNDER, CHIEF STRATEGY OFFICER

Pete Monfre, co-founder of the company in 1990, advises clients on strategy, sales, and marketing while driving the firm’s revenue growth. He hosts the nationally syndicated podcast The B2B Marketing Mindset and has been featured in Scientific American, Forbes, Inc., and other top business outlets.

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Heidi Acott

FOUNDER, cREATIVE DIRECTOR

Heidi Acott, co-founder of the company in 1990, leads the firm’s creative and production efforts while working closely with clients. She also co-produced a STEM video curriculum used by 50m students per year. She owns and operates Heidi Designs a digital marketing firm. 

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William Lowell

Director of Research - Founder, Business development Directives

Bill Lowell is president of Business Development Directives, a 32 year retired professor of marketing at the University of Wisconsin and heads up Clarity’s market, customer and competitive research capabilities. 

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Christian Russell

DIRECTOR oF DIGITAL MARKETING

Christian is our “go-to” man for managing all of our clients’ digital marketing requirements from analytics to SEO, paid ads and social and beyond. 

 

He lives in Indiana, digs rehabbing homes and writing. 

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Enzo Monfre

MARKETING COORDINATOR

Enzo produces The B2B Marketing Mindset podcast handling video and audio editing, syndication, web development and social media promotion for the podcast. He is known for his on-camera work in television and film and volunteer work with central Texas’ Cavern Search and Rescue community.