In this week’s Moment of Clarity I share my thoughts on how seeing your business as a system can help you improve and grow your business.
About fifteen years ago I completely disassembled an old Corvette I bought in a fit of bad judgment at a swap meet. Every bolt. Every washer. Every piece of wire.Read More »
A quick review of one of my favorite books, “Blue Ocean Strategy”. We’re going to need a bigger boat…Read More »
After 30 years of working with clients to solve problems that are killing their revenues and profits, I’ve identified a number of red flags that tell me loud and clear something is wrong with how that client is selling. The good news it isn’t hard to fix.Read More »
I have an idea that will change the world. But I’m not telling anyone about it. But you should still buy it.Read More »
In this week’s moment of Clarity I share some brain science and elaborate on how to get people’s attention with your marketing efforts.
I also make fun of hipsters. Win/win.
Forget about those binders full of data. Focus on the journey to get the real value of planning. In this video I talk about the real reason you need a marketing execution plan. This week’s Moment of Clarity is a humdinger if I do say so myself.Read More »
Start with a $45 million dollar company and make a lot of bad decisions. Ba-ding! I’ll be here all week. Try the veal!Read More »
In this Moment of Clarity I share some of the secrets of creating brand equity – actual dollars from your brand. I’ll also reveal the hidden secrets of white bread.Read More »
Here’s a high level overview of my “Plan to Change the Future of Austin Music”. At the center of my plan is Austin’s capacity to out-innovate a common challenge for music communities.Read More »
First in a series of interviews with Austin’s leading entrepreneurs, this series of articles will feature ideas, advice and recommendations from businesses outside the music industry. I believe this “cross pollination” will benefit both sides of the equation.Read More »